I have recently been in the market for a rental property. Whilst
conducting my own rental search, I have been taking note of my consumer
experience as a prospective tenant in order to be able to deliver live customer
feedback, information and training to our property management clients.
I’ve almost felt like a mystery shopper at times, secretly
taking note of the quality of advertising & photos, accuracy of
descriptions and photos, response times from agents, presentation of the agent
and presentation of the property. Along the way I also reviewed the application
process across several agencies and in particular - how I have been treated as
a prospective tenant and ultimately how this affected my decision in choosing
which properties to visit and ultimately lease!
There were definitely some property inspections and agent
response times that left me feeling bad for the landlord that the agent’s
actions had turned me off renting their property! And even further still that
if I was a prospective landlord that I would not be choosing that agent to
lease my property.
Don’t get me wrong, many of the agents were doing a great
job, however my experience was very interesting and eye opening which has
helped me identify some key areas that leasing agents need to work on at the
leasing stage of their property management process. (Without meaning to toot
our own horns, I was very pleased to see that one of the best experiences I had
was with an agency who is a Real+ Member undergoing regular training across their
property management team – the proof is in the pudding).
So, want to know more? Well next week I’ll be hosting a
webinar on leasing – in which we’ll be talking about ways to get properties
leased faster, reduce vacancy and ways to make your lives easier. I can tell
you now that what I’ve learnt from being a prospective tenant will be going
into this session so be sure not to miss this one if you want to know how to
improve your leasing process!
If you are Real+ member, click here to visit Real+TV where you can watch our webinar Just Leased! Leasing made Faster, Smarter & Easier.
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